The strategic communication practise of promoting a product, service, or brand to a target audience through various paid media channels. It involves creating persuasive and impactful messages to influence consumer behaviour and drive awareness, consideration, and sales.
(PR) involves managing and maintaining a positive public image and reputation for individuals, organisations, or brands. We use various communication techniques and media relations to build relationships, manage crises, and enhance public perception and understanding.
This offering focuses on effectively engaging and communicating with various stakeholders who have an interest in or influence over an organisation or project. It involves sharing information, addressing concerns, and fostering relationships to ensure mutual understanding and support.
Refers to the use of digital channels, platforms, and technologies to promote products, services, or brands. It encompasses various online marketing tactics, including search engine optimisation (SEO), social media marketing, content marketing, email marketing, and paid advertising, to reach and engage target audiences in the digital space.